How did Cristiano Ronaldo’s marketing value collapse and lose 100 million euros?


The marketing value of the Portuguese star Cristiano Ronaldo, the Manchester United player and the historical scorer of the European Champions League, decreased to only 20 million euros.

And Ronaldo’s marketing value recorded a significant decrease during the past four years, as the value of the Portuguese player reached 120 million euros at the time of his departure from Real Madrid in July 2018, to 20 million euros, which means that he lost and lost more than 100 million euros of his value.

In 2018, Ronaldo moved to Juventus for 117 million euros, and then returned to Manchester United in 2021 in a deal worth 15 million euros.

And the Transfer Market website, which specializes in player prices, confirmed that the value of the 37-year-old Don has fallen to 20 million, to record its lowest number since 2005, when he was a young player during his first period with Manchester United.

Cristiano Ronaldo suffers after staying with Manchester United, as he missed the Champions League for this season, and contented himself with participating in the European League for the first time in his career.

Cristiano Ronaldo is going through difficult periods in Manchester United, the worst in his history, as he is on the bench, has only started two Premier League matches, does not score many goals and does not resolve matches, and is tense with his Dutch coach Eric Ten Hag.

Perhaps these difficult situations and the decline of his role on the field, in addition to his old age and reaching 37 years, led to a significant decrease in its market value, and perhaps it is the lowest in its history since 2004, when its price, according to Transfer Market, did not exceed 20 million euros only.

When Cristiano Ronaldo became the highest deal in Real Madrid’s history in the summer of 2009, for 96 million euros paid to Manchester United, his market value reached 120 million euros in 2014 and 2015, and in 2018 Juventus paid 112 million euros to sign him from Real Madrid.

In June 2021, Cristiano Ronaldo’s marketing value was 45 million euros, and a year later it fell to more than half by 20 million euros.

The current value is considered the lowest in his career since he was 19 years old in 2004, when his value amounted to 18 million euros, but he is currently 37 years old and the problems are chasing him on and off the field.

At the beginning of the season, the marketing value of Portuguese star Cristiano Ronaldo, the Manchester United striker, fell to 30 million euros.

Don Ronaldo began his career in Sporting Lisbon, Portugal, and then moved to Manchester United for 19 million euros in August 2003, and after he became one of the most important stars in the world, he moved to Real Madrid in 2009 for 94 million euros.

Then the 33-year-old Don moved to Juventus for 100 million euros, in the summer of 2018.

In the summer of 2021, the market value of Cristiano Ronaldo is estimated at only 45 million euros, while in the summer of 2022 it decreased significantly to 30 million euros.

During one year with Manchester United, in his transfer to him, Ronaldo’s market value increased from 19 million euros to 25 million euros in the summer of 2005.

In 2007, Ronaldo’s value reached 34 million euros, before the value lived a new huge rise in one year, to 55 million euros in 2008.

As a result of such a high value, Manchester United managed to sell Ronaldo to Real Madrid in 2009 for 94 million euros, in the biggest football deal.

With Real Madrid, the increase in Ronaldo’s market value did not stop, reaching 100 million euros in the summer of 2012.

Ronaldo’s value was fixed at 100 million euros in the summer of 2012 to 2014, and then increased to 120 million euros in 2015.

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